Case study · Next.js + AI

IA Remodeling

A remodeling marketplace where one short chat replaces the quote form, and every lead reaches the right contractor on its own.

Visit iaremodelings.com
Client
Home remodeling marketplace
Location
Texas, USA
Services
Website, AI and automation, care
Partnership
2+ years, ongoing
IA Remodeling homepage, full page
01 · The brief

Homeowners did not know what a job should cost. Contractors were tired of vague leads.

IA Remodeling wanted to connect homeowners with vetted local contractors. The old way, a long quote form, scared people off before they started and still left contractors guessing about the job.

The goal was simple to say and hard to build: let a homeowner describe the project in plain words, give them a useful first answer, and send a clear, scoped lead to the right contractor.

02 · What we built

Three pieces, one experience.

  1. A marketplace for vetted contractors

    A Next.js site where homeowners browse the most requested jobs, see recent projects and find contractors who have been checked first. Services and projects are managed in Payload CMS.

  2. An AI intake chat

    The chat replaces the quote form. It asks about the job, scopes it and gives the homeowner a first estimate before anyone picks up the phone.

  3. Automatic lead routing

    Each finished chat becomes a structured lead and goes straight to a contractor who does that type of work in that area.

03 · The AI intake

A conversation, not a form.

The assistant asks only what a contractor needs to know, in the order a person would ask it. By the end, the homeowner has a first estimate and the contractor has a clear scope.

Remodeling assistant
  1. Assistant: Hey! Are you planning a project, comparing quotes, or just exploring what things cost?
  2. Homeowner: Planning a kitchen remodel.
  3. Assistant: Nice. Are you keeping the same layout, or moving things like the sink and stove?
  4. Homeowner: Same layout. New cabinets, counters and flooring.
  5. Assistant: Got it. Here is a first estimate range for that scope. Want me to connect you with verified contractors near you?
  6. Homeowner: Yes please.
  7. Scoped lead sent to matching contractors
Illustrative conversation based on the live assistant.
04 · Lead routing

From chat to contractor, with no one copying anything.

  1. Step 1

    Homeowner starts a chat

    Right on the homepage, no form to fill in.

  2. Step 2

    AI scopes the job

    Job type, size and details, plus a first estimate.

  3. Step 3

    Lead is structured

    Saved with the full chat so nothing is lost.

  4. Step 4

    Matched and routed

    Sent to a contractor for that job and area.

  5. Step 5

    Contractor alerted

    They reach out already knowing the scope.

05 · The result
The only developer I use. Over two years working together.
Contractor, IA Remodeling · Texas, USA
  • Homeowners get an answer first

    A first estimate in the chat, before they share contact details or wait for a call.

  • Contractors get better leads

    Every lead arrives with the job scoped, so the first call is about the work.

  • A partnership that keeps growing

    We have kept building on the platform for over two years as the marketplace grows.

Want something like this for your business?

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